Introduction In modern fast-paced business world, maintaining an edge of the rivals is crucial. Market research has always been a key strategy for gaining a market edge, but the advent of Artificial Intelligence (AI) has transformed this field. AI-powered tools are transforming how companies collect, process, and act upon data about their competit

Introduction In today’s rapidly changing corporate environment, staying ahead of the rivals is crucial. Competitive analysis has traditionally been a key approach for gaining a market edge, but the emergence of Artificial Intelligence (AI) has transformed this process. AI-powered tools are reshaping how businesses collect, analyze, and act upon

Opening Remarks In modern rapidly changing corporate environment, maintaining an edge of the rivals is essential. Market research has traditionally been a key strategy for gaining a competitive advantage, but the emergence of AI technology has revolutionized this field. Tools driven by AI are transforming how companies gather, process, and act upo

Introduction In modern fast-paced business world, maintaining an edge of the competition is crucial. Competitive analysis has always been a core approach for achieving a market edge, but the emergence of AI technology has transformed this field. AI-powered tools are transforming how companies collect, analyze, and act upon information about their

Overview Social media marketing has evolved dramatically in recent years, driven by shifts in technology, consumer actions, and business needs. One of the most significant shifts in the advertising sphere has been the emergence of AI technologies. AI’s potential to reshape social media marketing is capturing the attention of businesses and market